Bing Advertising

YOUR SECRET WEAPON TO SEM SUCCESS

You Can’t Afford to Ignore Bing Ads

Bing may command a significantly smaller market share than Google, but that doesn’t mean you can skip its advertising platform. Bing still reaches a total of 125 million unique searchers – and advertisers often find that the platform offers higher click-through rates, lower costs per click and lower costs per action.

Ready to add Bing Ads to your arsenal? Let the experienced team at Louder.Online guide you through the process, from campaign development through to execution and the ongoing tracking of key metrics.

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CREATING A COMPETITIVE ADVANTAGE THROUGH ADVERTISING

Bing Ads: An Overlooked Option

Companies that forgo Bing Ads do so at their own expense. Keep the following factors in mind as you decide where and how to allocate your advertising dollars:

Greater Spend

Microsoft reports that the Bing Network audience spends 52% more online when shopping from their desktop computers than average internet searchers.

CTR Lift

One advertiser on the platform reports that, compared to Google Ads, Bing Ads show a 38% higher click-through rate on average.

New Users

The Bing Network reaches 53 million desktop searchers not reached by Google (one-third of whom have a household income of $100,000 or more).

Monthly Searches

The Bing Network audience – made up of 125 million unique searchers – performs an average of 6 billion desktop searches each month.

Greater Spend

Microsoft reports that the Bing Network audience spends 52% more online when shopping from their desktop computers than average internet searchers.

CTR Lift

One advertiser on the platform reports that, compared to Google Ads, Bing Ads show a 38% higher click-through rate on average.

New Users

The Bing Network reaches 53 million desktop searchers not reached by Google (one-third of whom have a household income of $100,000 or more).

Monthly Searches

The Bing Network audience – made up of 125 million unique searchers – performs an average of 6 billion desktop searches each month.

HOW LOUDER.ONLINE SUPPORTS BING ADS

Take Advantage of Bing’s Latest Features & Releases

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Bing’s recent release makes it possible to target 200+ in-market audiences for particular product categories.

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Bing’s Dynamic Search Ads program leverages machine learning, increasing relevancy and improving results.

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Use Bing’s Universal Event Tracking (UET) tags to monitor conversions on-site and to retarget your visitors.

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Bing’s Automated Dynamic Product Extensions allow you to place Bing Shopping Ads alongside standard search ads.

Need Help with Bing Advertising?

The team of experts at Louder.Online is standing by to make sure your ecommerce website is earning the rankings, traffic and sales it deserves.

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